Brieg Dano
E-Marketing Junior Manager - Advertising and Branding, China
Objectives:
Pursuing my career in China in a multi-cultural Team; working on Marketing Research and conducting marketing and brand-management projects
Initial experience and skills:
Hard-working and team-spirited person, stimulated challenges and big endeavours. Initial experience in Brand marketing on designing concepts and developing solutions. Good understanding of interpersonal relations and specificities linked to the Chinese cultural context
38 contacts2009 - 2010E-Marketing Junior Strat Planner
Strategy
Campaign Planning
Positioning
Research
Analytics
2007 - 2008Dentsu Advertising - Beijing Dentsu Advertising
Junior Strategic Planner - Strategic Planning Team
Branding Analysis, Positioning , Pitch
Account Executive - Dongfeng Citroën Team
Campaign & Product launches
Branding Analysis & Strategy, Market Research
Client & Media relationship, Exec
2007 - 2007Project Manager Junior - International & Chinese Accounts
Market Research
Branding Analysis
EIG Paris – EIG China synergy
Beijing Office representative
Customer relation, WPP/Ogilvy Beijing Synergy
2004 - 2004Assessing Perception & potential of Surfwear “off sea-side market segments” and exploring opportunities for Quiksilver Gotcha® repositioning in France & Europe
Determination of the scope, the contents and the process of the Market survey
Creation, administration and exploitation of Market survey questionnaires
Marketing recommendations (Repositioning, Co-Branding logic, Communication)
2002 - 2002Assistant Brand Marketing Manager: Brand Guidelines
Chinese New Year Celebration - Concept & Creation coordinator