Wei WANG
Chinese Marketing manager, Coef Strategy International
1. Excellent in people communication and interpersonal skills, self-motivated and hardworking.
2. High independence to deliver results, but also a team-player to share ideas.
3. Able to work in a complex environment and under high pressure.
4. Self-motivating and flexible, open minded.
5. Able to work under high workloads with good organizational skills.
6. Strong interviewing and market research skills.
7. French: fluent, English: fluent, Japanese: Average, Spanish: Average.
8. Get the drive license.
E-mail:philippesh77@yahoo.com.cn
Tel:+86 13916137332
Take charge of Chinese and European inter-markets for strategic purchasing, product legal registries, design and construct sales system & structure.
1. Identify & develop profitable growth opportunities in local market;
2. Establish essential contacts & build up constructive relationship/partnership with key client, OEM manufacturer, traders, associations /institutions, supplies.
3. Provide a wide range of sourcing solutions to clients;
5. Offer a competitive solution to maximize profits, give a smooth purchase experience;
6. Minimizing business risks and to optimizing sourcing strategy;
7. Coordinate with various cross-functional departments to ensure all parties, and objectives of the job scope;
8. Market research to find target markets and needs, To identify market opportunities and initiate market studies for new products competitors, market trends, customer satisfaction with products and services, etc.
7. To ensure that sales targets are achieved, overall sales budget operation costs are well monitored and controlled, stock levels are appropriate
8. Responsible for sales, account receivable management.
Chinese marketing manager, Agrodiffusion animals nutriments & phytotherapy veterinary Company (French)
2006 - 20081. To represent the company in the China PRC and in Hong Kong.
2. NPD launch presentations to the distributors, prepares the sales plans for the country.
3. Pricing of products according to the international pricing policy of the brand
4. Search of potential distributor national wide, negotiate yearly agreement with them;
5. Deal with the required formalities for the commercialization of product in china
6. Potential client management, as well as purchasing orders.
7. Usage and attitudes awareness; market trends analysis; local consumer behavioral trends.
8. Customer Focus: use of agency data; use of internet data, distributor support.
9. Dealing with all required procedures with customs.
10. Attending sector's fairs and conferences.
11. Relationship with divers associations.
12. Search and management of potentials suppliers.
2001 - 20031. Ensure all the sales channel have the support about promotion activity to reach maximal effect;
2. NPD project management; Packing and artwork approval; pricing strategy; Post launch analysis and report; NPD launch; NPD launch presentations to the distributors;
3. Consumer understanding: trends and attitudes/market research; usage and attitudes; market trends analysis; general consumer behavioral trends
4. Understanding the brand value. Through advertising, public relations, promotions and other marketing products to expand the awareness and market share.
5. To make the Market Forecast and decision-making proposal.
6. Maintain and coordinate the relationship between the company and the public. Media etc.
1998 - 20001. Support OTC brand manager to enhance the brand strong;
2. Maintain the good relation with experts, professional press, coordinate sales team, including training\workshop arrangement, product report ;
3. Executing the appropriate market analysis and marketing promotions for the OTC products in China;
4. Make promotion plan and organize displays competition at drugstore;
5. Run market research programs & market insights on brand image, customer’s satisfaction and monitors new products launch.