Jean-Luc Rossignol
Managing Partner, K&R Partners - Shanghai
Entrepreneur with an extensive experience in operational and strategic marketing for FMCG and Home Furnishing products; in the industry and in the retail business.
206 contacts2009 - 2010Consultancy specialized in FMCG and franchise business
2007 - 2009Creation and launch of a company in the field of the ethical business.
2004 - 2006Develop the private label business DPH, durable goods and textile as part of a strategy aiming to increase the added- value of the brands and to rationalize the assortment
- Manage the marketing team, 15 people, 12 brands, € 5 millions budget
- Marketing strategy, 3-5 years planning. Forecast to renew 20%-25% of the assortment each year, that is 600 products. Generation of 20 innovation concepts.
- Coordination of multi-disciplinary team (Purchaser, Plants, Channel)
2001 - 2003Drive the implementation of a new marketing strategy for grocery group at Spar Germany, a company, which suffers losses and -5% in value each year