Bojan Maraz
CEO, Krea
Who could imagine my interest in making models of small aircrafts would lead me to become first a model maker in a local casting iron factory in Solkan /Slovenia and later on an art and design student at College of Art And Design in Ljubljana /Slovenia.
I guess I was a very lucky guy to receive a special state grant from Ministry of Culture in 1996 so I could complete my 3 years study and graduated in 1980 at Manchester Polytecnic as a Product Designer with BA /hons degree in my pocket.
Nothing can replace all the valuable experiences one has learned while traveling and being exposed to different cultures and influences. Certainly one can not forsee his own way into the future he is heading for.
I share a common understanding now with so many wise people I met on my journey in the places and during these 30 years of practicing design, becoming a manager, a babysitter for all kind of human situations I was in.
It's all about dreams one might have. Making them to become reality and finally share them with as many people as possible.
If we managed to make only one person in our life really happy because of what we have done for them... well in this case...I guess I might be a good designer and perhaps a manager2...hehehe.
1987 - 2007We are people of different proffessions from different nations and cultural backgrounds. Some of us are designers some are scientist, some techical people of various backgrounds and some are market researchers.
We are located in three parts of the word by now: Gorizia /Italy, Bangkok /Thailand and Shanghai /China.
We tend to offer to our clients a complete Know How Service resulting a visible and stand out Product Identity on the market. Awards we receive are just one way of proving we do a good job for our customers.
Integrating anthropology and social research into an Identity Concept Statement based Product Development Process is central pivot point around which all Krea activity is focusing at during the whole working process.
Wheather we are Designing any kind of Visual Communication, or Product Design at its Creative or Production stage, to Advertising and Promotion, or wheather we are involved to the Product Presentation in the Shop and exibition Design Identity Concept Statement is always considered as the centre of our reference point.
We know how to conduct market research. We pay a lot of attention to formulate a strong definition of the problem we are dealing with.
After creating an Identity Concept Statement we then proceede to to Product design creation and developement.
Graphic design and Packaging are considered at Krea as integrated parts of Identity Concept Statement.
Advertising strategy and Promotion concepts are then carried out same way as a part of Identity Concept Statement.
Product Design Process is completed at the adeqaute presentation in a Shop or at the point of sale or during any kind of fair or exibitions display.Identity Concept Statement can meet its prof.
We have learned in these 20 years that integrating various knowledges by a strict coordination between different proffesionas and the client on the other side can only bring necessary results in order to make a product or service we design for him a true success story on the market.
Last achivements >>>
1st prize award for best design display at Architect fair 2008 in Bangkok, May 2008
Some activity >>>
02_Communication Strategy planning and Design proposals for Olympic Games in QuinDao2008 China
01_Corporate Identity for Slovenia Participating Olympic Games in beijijng 2008
03_Restructuring project of Zanzibar, an existing upscale restaurant and garden bar in the hearth of Sukumvit area, Bangkok.
04_Book Design, Slovenia Aviation History
05_Shop Design,at Siam Paragon Top Shopping Mall, Bangkok
