Andrea Ciceri

Management with full P&L responsibilities of an Italian owned WFOE in China.
400 Employees; turnover exceeding 25 million Euro.
Products: plates for disc brakes and brake shoes for vehicles. EBITDA 18% of the turnover. Reporting to Group’s CEO.

•Main achievements:
Introduction of Lean Management practices (Toyota system) and new management procedures. Obtained ISO TS 16949 and ISO 9001 certifications. I have restructured the Management Team and increased the production capacity (37 million pieces in2009; 44 million in 2010; 68 million pieces as budget 2011). Costs and direct personnel reduction. Installed new production technologies (Fine blanking). Opened access to local and Japanese OE market. Obtained industrial patent in China and India(mechanical retention system for friction material on brake pads).
•Main Customers:
Affinia, , Akebono, Brembo , Bosch- Morse, Continental Teves, Honeywell, ITT, FBK , Federal Mogul, Fras-le Brasil, LPR, MAT Group, Nisshimbo, Nissin, TMD, TRW.
•Employer:
UTIL (Guangzhou) Auto Parts Co., Ltd. Nansha District, 511462 Guangzhou, China.
•Website:
http://www.utilchina.com
•Sector:
Automotive. Brake pads and brake shoes for passengers and commercial vehicles.

Management with full P&L responsibilities of 3 factories (Malaysia and China) and one holding company (Hong Kong). 450 employees, 25 million USD turnover, reporting to Division’s President
•Main achievements:
Full standardization of procedures of different plants (introducing BOM and processes cost evaluation).
Integration and reallocations of products and logistic functions between the plants.
Started cost reduction activities and financial control. EBITDA from 12% to18% of turnover.
•Employer:
CARE (HK) Ltd., 88 Hong Po Road, Tuen Mun, N.T. Hong Kong SAR.
•Sector:
Consumer Electronics. Manufacturing

Management with full P&L responsibilities of three factories (Hong Kong and China), two trading companies (Hong Kong, China) and a Holding Company belonging to an Italian-Swiss group.
280 Employees, 13 million Euro turnover. Reporting to Group’s President.
•Main achievements:
Organization restructuring. Change management. Introduced lean management. I established new commercial branches with warehouse; I negotiated with local authorities plant expansion and cost reduction; EBITDA from 15 to 22%. Obtained import licenses and “bounded” warehouse rights.
•Main customers:
Luxottica, Safilo, Marcolin, Alain Mikli; Bayer plastics, GE Plastics
•Employer:
Eleung Ltd, 2 Hi Yip Street, Yuen Long, NT, Hong Kong and Zhongshan Taly Plastics, Minzhong North Main road, Zhongshan, Guangdong, China.
•Website:
http://www.eleung.com.hk
• Sector:
Plastics: Cellulose acetate for eyewear; Polycarbonate sheets for construction. Manufacturing

Start up and full management of production plant in China as a WFOE fully owned by Italian headquarter. Establishment of distribution network Asia Pacific.
•Main achievements:
Industrial start up ; establishment of Asian distribution network. We rapidly become the second player in the East Asian market in the field.
•Main customers:
Chinese Central and Provincial Government institutions (Museum Beijing- Forbidden City); Main Chinese highways; Magnetic Automation Australia; main building developers.
•Employer:
Shanghai Nice Home Automation Co., Ltd. Shanghai, China. Website
•Website:
http://www.niceforyou.com.cn
•Sector:
Access control, home automation, parking systems. Electronics. Manufacturing.

Branch Manager, chief representative Shanghai and Seoul branches (resident).
Establishment and full management of the two Asian branches (Commercial, logistics, after sale service and technical support) of a leading European producer of machine tools.
•Main achievements:
Commercial start up commerciale and business development.. Developped new business for over 15 million Euro/year.
•Main customers:
Ashok Leyland; Bosch; Daewoo; Dong Feng; Electrolux; Embraco; Hyundai; Nanjing IVECO; PSA Citroen; Renault; SAIC Shanghai Automobile;Thomson Foshan; Toyota; Yuejin Motor
•Employer:
Manzoni Group – Manzoni China (Shanghai) and Manzoni Korea (Seoul) (Manzoni Presse S.p.A., Rovetta Presse S.p.A., Benelli Presse S.p.A., SIV Emanuel Presse S.p.A., Proseat) now AIDA Global (Japan).
•Website:
http://www.aida-global.com
•Sector:
Machine tools. Metal forming presses (Mechanical; hydraulic) for automotive and household appliances

Area Manager Latin America. Later: resident Manager Asia Pacific.
Sales and marketing of machinery and complex plant in the field of plastic and rubber extrusion and processing. Responsibilities later extended to full management of operations in the Asia Pacific area.
•Main Achievements:
Expanded market share in Brasil to 30%; established office and service center in Singapore; first sales in Taiwan and Japan.
•Main customers:
Bayer; Bridgestone; Clariant; Continental; Degussa; Fuji Films; Michelin; NanYa. Plastics/Formosa Plastics; Odebrecht; Pirelli; Polimeri Europa.
•Employer:
Pomini Rubber and Plastic, Techint Group, Castellanza (VA) Italy, now Pomini R&P S.p.A. HF mixing group.
•Website:
http://www.pomini-rp.com/
•Sector:
Machinery for rubber and plastic processing, twin screw extruders, rubber mixers (Banbury)

Managing partner, senior consultant.
Partner of a small size consulting and advisory company, facilitating clients’ relationships with local institutions (Monopoles, Ministries, Banks) in North Africa Maghreb, former Yugoslavia
•Main clients:
IMA Packaging; Sasib Tobacco Machinery (CIR Group) ; Intabex Worldwide; Cartiera Rossi; Tvornica Papira Rijeka (Croatia);
•Employer:
Nicotiana Tecnologie Sas, Casale Monferrato (AL), Italy
•Sector:
Consulting and advisory firm. Tobacco machinery, packaging.

Area Manager, Mediterranean region.
Sales area manager for the Mediterranean area (mainly Spain, Morocco, Algeria, Tunisia and former Yugoslavia).
•Main customers:
SNTA (Algeria); RNTA (Tunisia); MTK (Tunisia); RTM (Morocco)
•Employer:
Te.Com, Tecnologie Commerciali, Srl. Corso di Porta Vittoria 47, Milano, Italy.
•Sector:
Trading company. Special papers, converting materials, tobacco leaves